50on50: Ad world's worship of 18-49 year-olds? Blame it on Dick

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Michael Schulder
CNN Senior Executive Producer

I’ve been feeling good about the case I’ve been building to destroy the mythical status of the 18-49 year old audience “demo.” Feeling pretty darn good, until I called Turner Broadcasting’s chief of audience research. His name is Jack Wakshlag.

And if I didn’t have the resilience I’ve built up as I’ve Source: AC360 RSS Feed